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Gina Williams

10+ Year Sr. Producer of Wildly Creative Social Media & Digital Content. Reach & Influence Your Target Audience.
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Social Media Marketing & Digital Producer

Click on each image below to view the category and the accompanying images, videos, and messaging.

Videos

Videos I developed for Cleo TV social media. Videos are meant to provide a fresh take on promoting Cleo TV and other topics (non-Cleo TV related).

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CLEO TV

Hey, queen. Catch the vibe. Cleo TV.

#MyCleoTV #IAmCleo

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A Vibe

Hey you, queen. Boss. Melanin goddess. Catch the vibe. Cleo TV.

#MyCleoTV #IAmCleo

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Book of the Month

New month. New Read. Woman of Color by @LatonyaYvette

Sign up for our e-newsletter for a chance to win a copy. See our site for contest rules.

#WomanOfColor #LatonyaYvette #BlackAuthorsMatter #WellReadBlackGirl

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Turn On Cleo

Pull up. Kick back. And relax.

#MyCleoTV

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Rhythm Nation 30

Celebrating 30 years of @JanetJackson Rhythm Nation. Head to our blog as we count down our 5 top Rhythm Nation moments. (link in bio)

#CleoTV #RhythmNation30 #JanetJackson

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Instagram Story

I am a Queen. I am Cleo.

#IAmCleo

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Tune in tonight at 8 pm EST. #LensOfCulture

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PERIODT!

#IAmCleo #CleoTV

Messaging: The Everyday Woman

She is FEARLESS. Images will showcase the everyday black woman who dares to live life to her fullest! Images that show adventure and action will be used.

The Fearless theme plays off of the Cleo TV tagline, “Fearless. Flawless. Fresh.” Online Cleo TV followers will be encouraged to tag their #FearlessFlawless#Fresh moments.

FEARLESS.
FEARLESS.

Excuse me as I kiss the sky

#MyLensOfCulture #CleoTV #BlackGirlsTravel

We want to see your dopest travel experiences! Tag #MyLensOfCulture for a feature.

FEARLESS
FEARLESS

Leaping through this week’s goals like

#IAmCleo #CleoTV #GoalDigger

Cleo TV

Built for the queens of color out there bossing and beautiful, striving and thriving, unapologetic and unafraid.

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VIBES

Pull up, kick back and feel the vibe. Cleo TV.

#MyCleoTV #aVibe

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PERIODT!

#IAmCleo #CleoTV

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SWAG

Cleo TV. Built for a queen boss type of swag!

#IAmCleo #CleoTV

BOSS
BOSS

She’s got that independent, wake up and make stuff happen type of vibe.

#BossMoves #CleoTV

TRIBE
TRIBE

Behind every successful woman is a tribe of other successful women who have her back. Who’s your Cleo Tribe?

#CleoTribe #WomenSupportingWomen #BlackWomenCreate #Fempreneur

LEMONADE
LEMONADE

When life gives you lemons, turn on Cleo TV, and make that lemonade, sis.

#MyCleoTV #MakeLemonade

Cleo TV
Cleo TV

Cleo TV. Fearless. Flawless. Fresh. We see you, queen.

#IAmCleo #CleoTV

FLAWLESS

She is Flawless. Images will showcase the everyday black woman’s beauty from the hair, to wellness, and the melanin.

The Flawless theme plays off of the Cleo TV tagline, “Fearless. Flawless. Fresh.” Online Cleo TV followers will be encouraged to tag their #FearlessFlawless#Fresh moments.

FLAWLESS
FLAWLESS

Sun-kissed and dripping in melanin

#IAmCleo #CleoTV #DrippingInMelanin #DarkSkinGirls

FLAWLESS
FLAWLESS

That majestic Wakanda “my black don’t crack and never would kind of melanin.”

#IAmCleo #CleoTV #DrippingInMelanin

So Hollywood

She is Black Hollywood. Images will showcase black celebrities — newbies and vets. Messaging will feature quotes, personal stories, birthdays, anniversaries, or entertainment news. Images will also be fearless, flawless, and fresh.

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#RhythmNation30

Celebrating 30 years of @JanetJackson Rhythm Nation. Head to our blog as we count down our 5 top Rhythm Nation moments. (link in bio)

#CleoTV #RhythmNation30 #JanetJackson

Flash Back Friday (#FBF)
Flash Back Friday (#FBF)

I said, “Brrrr, it’s cold in here. There must be some Clovers in the atmosphere!” Yasss @KaaviaJames on channeling mommy @GabUnion’s Bring It On. #FBF

(PC: @GabUnion)

#BringItOn #GabrielleUnion

#MotivationMonday
#MotivationMonday

When life gives you Monday, dip it in glitter and shine all day! #MotivationMonday

(PC: @badgalriri)

#rihanna #rihannanavy #fentybeauty #melaninmakeup #glitterbomb

#GoodMorning
#GoodMorning

Big Hair. Big Goals. Big Blessings. #goodmorning

(PC: @serayah)

#IAmCleo #serayah

Squad Pics
Squad Pics

What kind of water are our favorite aunties drinking? #Snatched

#CleoTribe #SelfieGoals #IAmCleo

Squad Pics
Squad Pics

Tag your bestie…girlfriend…ride or die…boo thang! #GirlfriendGoals @zendaya x @yarashahidi

#CleoTribe

Fresh

She is Fresh. Images will showcase the everyday black woman’s style, dance moves, and entourage of fly friends on the go.

The Fresh theme plays off of the Cleo TV tagline, “Fearless. Flawless. Fresh.” Online Cleo TV followers will be encouraged to tag their #FearlessFlawless#Fresh moments.

FRESH
FRESH

My ancestors are my entourage. PERIODT.

#IAmCleo #CleoTV #BlackHERstory

 Yaas! Cleo squad vibes!  #MyCleoSquad #BlackFemalePhotographers #CleoTV

Yaas! Cleo squad vibes!

#MyCleoSquad #BlackFemalePhotographers #CleoTV

FRESH
FRESH

“Keep making moves until you make it.” - @issarae

(PC: @itslololove)

#MakingMovesMonday #IAmCleo #CleoTV #WheelchairWoman #SittingPretty

Lens of Culture

Ready. Set. Travel.

As avid travelers and cultural enthusiasts, Journalist and media personality Tai Beauchamp and celebrity photographer Elton Anderson explore intersections between food, design, travel, photography and fashion.

 “Just out here expecting supernatural, out of this world, crazily abundant favor, and blessings that blow my mind while doing the work that I need to do.” - @taibeau  #IAmCleo #LensOfCulture #taibeauchamp

“Just out here expecting supernatural, out of this world, crazily abundant favor, and blessings that blow my mind while doing the work that I need to do.” - @taibeau

#IAmCleo #LensOfCulture #taibeauchamp

 Pack your luggage and travel with @taibeau and @eltonandersonjr on their next adventure! New episodes landing every Saturday at 12 pm (EST).  #LensOfCulture #BlackTravelClub #MyCleoTV

Pack your luggage and travel with @taibeau and @eltonandersonjr on their next adventure! New episodes landing every Saturday at 12 pm (EST).

#LensOfCulture #BlackTravelClub #MyCleoTV

 You can’t appreciate where you’re going without knowing where you’ve been. #LensOfCulture  @taibeau  Tag your fav travel pics for a feature — #MyLensOfCulture

You can’t appreciate where you’re going without knowing where you’ve been. #LensOfCulture

@taibeau

Tag your fav travel pics for a feature — #MyLensOfCulture

Lens of Culture

Instagram Story (click image to press play)

You can’t appreciate where you’re going without knowing where you’ve been. Lens of Culture. Tonight at 8 pm EST.

#LensOfCulture (tag: @taibeau)

 The airport is her runway.  Show us your best airport looks using #MyLensOfCulture  #LensOfCulture #LensOfCultureStyle #MyCleoTV

The airport is her runway.

Show us your best airport looks using #MyLensOfCulture

#LensOfCulture #LensOfCultureStyle #MyCleoTV

 “I haven’t been everywhere but it’s on my list.”  Tag your fav travel pics for a feature — #MyLensOfCulture

“I haven’t been everywhere but it’s on my list.”

Tag your fav travel pics for a feature — #MyLensOfCulture

 GRWM Packing for My Trip to Cape Town, South Africa  #LensOfCulture #GRWM #CapeTown #SouthAfrica #PackWithMe #BlackGirlsTravelToo   *GRWM means "get ready with me" -- it's a popular term used on YouTube videos.

GRWM Packing for My Trip to Cape Town, South Africa

#LensOfCulture #GRWM #CapeTown #SouthAfrica #PackWithMe #BlackGirlsTravelToo

*GRWM means "get ready with me" -- it's a popular term used on YouTube videos.

 Ready. Set. Travel! Catch your favorite travel duo on Saturdays at 12 pm (EST). Lens of Culture.  #LensOfCulture #MyCleoTV

Ready. Set. Travel! Catch your favorite travel duo on Saturdays at 12 pm (EST). Lens of Culture.

#LensOfCulture #MyCleoTV

 Flight booked. Luggage packed. Passport stamped. We OUT!  Tag your fav travel pics for a feature — #MyLensOfCulture

Flight booked. Luggage packed. Passport stamped. We OUT!

Tag your fav travel pics for a feature — #MyLensOfCulture

 Airport flow on point.  Tag your fav travel pics for a feature — #MyLensOfCulture

Airport flow on point.

Tag your fav travel pics for a feature — #MyLensOfCulture

 Don’t leave home without them! We’re counting down our top 12 must haves to pack for your next weekend trip on our YouTube page. (link in bio)  Tag your fav travel pics for a feature — #MyLensOfCulture

Don’t leave home without them! We’re counting down our top 12 must haves to pack for your next weekend trip on our YouTube page. (link in bio)

Tag your fav travel pics for a feature — #MyLensOfCulture

 “If you want to go fast, go alone. If you want to go far, go together.” - African Proverb  #QOTD #MondayMotivation #MyLensOfCulture #BlackGirlsTravel

“If you want to go fast, go alone. If you want to go far, go together.” - African Proverb

#QOTD #MondayMotivation #MyLensOfCulture #BlackGirlsTravel

 A family that travels together, stays together.  Tag your fav travel pics for a feature — #MyLensOfCulture

A family that travels together, stays together.

Tag your fav travel pics for a feature — #MyLensOfCulture

 Eat well. Travel often. Capture moments. #LensOfCulture  Tag your fav travel pics for a feature — #MyLensOfCulture

Eat well. Travel often. Capture moments. #LensOfCulture

Tag your fav travel pics for a feature — #MyLensOfCulture

 Can we kick it? Yes, we can! It’s hump day and we’re kicking through this week’s goals like…  @taibeau #LensOfCulture

Can we kick it? Yes, we can! It’s hump day and we’re kicking through this week’s goals like…

@taibeau #LensOfCulture

 Dropping some melanin on your timeline from Havana, Cuba. #SquadsWhoTravelAndSlay  #BossGirlMoves #MyLensOfCulture #FemalePhotographers #HavanaCuba

Dropping some melanin on your timeline from Havana, Cuba. #SquadsWhoTravelAndSlay

#BossGirlMoves #MyLensOfCulture #FemalePhotographers #HavanaCuba

Last minute trip? Check out our top 22 essentials for every trip.

#LensOfCulture

I Am Cleo

The Cleo Woman is more than just words. It’s about representation — seeing yourself in positive images. It’s a look that evokes a feeling, a vibe, and a whole mood. Bold colors, stylish women, girlfriends laughing or dancing, big, natural hair, bosses and queens, and classy and sassy — this is the Cleo Woman. Images of the Cleo Woman are a reflection of the Millennial and Generation X woman. Look at them and see yourself.

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Cleo TV

 Drooling over Chef JJ's buffalo shrimp kabobs -- just in time for Labor Day. Tune in tonight at 8 pm EST for the latest episode.  #JustEats #CleoTV #LaborDay #GrillingRecipes

Drooling over Chef JJ's buffalo shrimp kabobs -- just in time for Labor Day. Tune in tonight at 8 pm EST for the latest episode.

#JustEats #CleoTV #LaborDay #GrillingRecipes

New Soul Kitchen

Rolling into the weekend with this fun and tasty recipe from Chef @@porschethomas guaranteed to turn up your weekend party! Thank us later! #NewSoulKitchen

#CleoTV #VeganRecipes

 It’s #TacoTuesday and we’re adding some soul to this vegan-inspired dish. Check out @chefjernard and @porschethomas tonight at 8 pm EST.

It’s #TacoTuesday and we’re adding some soul to this vegan-inspired dish. Check out @chefjernard and @porschethomas tonight at 8 pm EST.

Lens of Culture
Lens of Culture

Lens of Culture. It’s a vibe!

#LensOfCulture #BlackTravelMovement

Living By Design
Living By Design

New season. New décor. Time to switch things up at home with @jazzsmollettwarwell and @jakesmollett on Living By Design. Catch it tonight at 8 pm EST.

#LivingByDesign #CleoTV

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Back to Tap In. Leave Inspired.
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Videos
FEARLESS.
2
Fearless
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Cleo TV
FLAWLESS
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Flawless
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So Hollywood
FRESH
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Fresh
 “Just out here expecting supernatural, out of this world, crazily abundant favor, and blessings that blow my mind while doing the work that I need to do.” - @taibeau  #IAmCleo #LensOfCulture #taibeauchamp
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Lens of Culture
13
I Am Cleo
 Drooling over Chef JJ's buffalo shrimp kabobs -- just in time for Labor Day. Tune in tonight at 8 pm EST for the latest episode.  #JustEats #CleoTV #LaborDay #GrillingRecipes
10
Cleo TV Programs

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